PHARMACEUTICAL INDUSTRY REPORTS

RESEARCH REPORTS PRODUCED INDEPENDENTLY BY EPG HEALTH MEDIA

Via the global epgonline.org community, we are fortunate to be able to collect valuable insights into the mindsets and behaviours of healthcare professionals. In the interests of advancing health engagement, EPG Health Media is pleased to share this knowledge with you via free detailed reports and whitepapers. Our wealth of research helps shape epgonline.org and the solutions we provide.

THE EVOLVING ROLE OF HCP WEBSITES

NEW STUDY COMING SOON! Websites provide a crucial role for HCPs and Pharma alike. The opportunities and challenges are evolving and, in November 2018, we will be publishing a detailed report based on surveys conducted with HCPs and the pharma industry. The report will provide vital new information to benchmark your digital activities and inform plans for the coming year. SIGN UP NOW TO RECEIVE A FREE COPY.

The what, where, when and how of reaching your audience in the digital age. This 50-page research report is based on an independent study conducted with 216 HCP and 137 Industry respondents in July /August 2015.

Industry perspectives on how digital and multichannel marketing is evolving within the pharmaceutical and healthcare industry. Conducted in April 2013.

The what, where, when and how of evolving healthcare professional demand and pharmaceutical industry supply. Conducted in May 2017, the study investigates the need for live, virtual and on-demand events. Download the 80 page report for free.

EVOLVING MEETING LANDSCAPE

 

HCPs want to access meetings online
HCPs agree that scientific meetings are the most important way for them to receive new information
HCPs expect their online attendance to increase in the coming 12 months
HCPs always or usually investigate virtual/online access to meetings
Pharma respondents have high focus on dissemination of info beyond the onsite event
Pharma respondents want to support more online access for meetings