CASE STUDY - ONLINE SUPPORT FOR A PRODUCT LAUNCH

Our client had a wealth of valuable medical content and the challenge of disseminating it to a global healthcare professional audience during a period of fast-paced developments within their therapy area. 

EPG Health created a multichannel communications campaign to educate a specific audience around a new first line treatment, highlighting its safety and efficacy data.

Objectives

• Quickly raise global HCP awareness around the new treatment pathway

• Build an engaged online audience using existing clinical content

• Support awareness of other educational initiatives outside of the programme


Download the case study to find out how we helped our client on the cusp of launching their new product.

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