CASE STUDY - CHANGING HCP BEHAVIOUR USING E-LEARNING

RE-PURPOSING CLINICAL DATA TO ENGAGE A DIGITAL AUDIENCE ON AN IDEPENDANT PLATFORM

Our client needed to disseminate key clinical trial information from their global study via a structured programme that would ascertain whether the information had a lasting effect on HCP behaviour. 

Objectives

• Create an independent e-Learning module using repurposed clinical trial information

• Monitor whether key study findings are communicated and executed in clinical practice

• Target a very specific profession and speciality area in selected countries


Download the case study to find out how we helped our client drive behaviour change amongst HCPs.

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